The Gambia Competition and Consumer Protection Commission (GCCPC) opposes the Public Utilities Regulatory Authority’s (PURA) plan to regulate internet data prices, arguing it could harm competition and lead to higher costs for consumers and small businesses.
The GCCPC emphasizes that regulation won’t solve existing structural issues in the sector and could negatively affect vulnerable users.
They advocate sustainable investments in network quality that prioritize consumer welfare and encourage PURA to adopt strategies that balance affordable pricing with quality improvements, while reaffirming their commitment to protecting consumer rights and fairness.



